Memory pages (minnessidor) are digital spaces created in memory of someone who has passed away, where family and friends can light a virtual candle, leave a message of condolence, and share photos and memories.

These pages are hosted on the funeral homes' websites. I had the opportunity of delivering design for both the underlying white label system (for company Nuvinno Systems) as well as the final live version for Jølstad Begravelsebyrå in Norway. I also conducted user tests during the project and held requirements meetings and demos with customers in both Norway and Sweden.

Challenges:

  • The system and design needed to be flexible enough to be easily implemented for different customers in different countries.

  • The system would be used by a broad target group with completely different digital experiences.

  • Memorial pages are a relatively new phenomenon that need to feel credible to visitors who are not entirely convinced that it is appropriate to honor the deceased online. Therefore, great importance was placed on serious and credible design.

  • The memorial pages are a mixture of purely digital flows (e.g., making a post, registering for a memorial service) and more analog flows (creating an obituary for a printed newspaper, displaying an obituary from a newspaper, displaying a printed funeral program).

Jølstad BEGRAVningsBYRÅ